Social media isn’t just about presence. It takes more than having a profile. It’s about getting creative with the space you claim.

The right order to do it in is as follows:

Claim stake to your space online. Your own website or podcast, for example.

Then, build space for yourself in the free “billboards spaces”, like LinkedIn, and Facebook, and now @SoMeDocs (for the heakth experts among you).

More tips of mine coming, and don’t forget I can be reached directly on somedocs, if you’re a physician (
And a monthly consultation, for members.

Think Outside the Box


On Vulnerability

I discuss the harsh reality of what holds many physicians back from immersing themselves online, thereby opening up to new (& sometimes maybe formidable?) opportunities.